Today (yes, Christmas Eve!) I accompanied my business buddy to visit a potential manufacturer for his product.It was a really useful trip for a number of reasons.
Firstly, just spending time (it was a 2 and a half hour drive there and back!) with my business buddy chatting about his idea and my idea.
Second of all, it felt that we were making real progress with the idea by visiting a manufacturer.
Thirdly, the positive reaction from the manufacturer just in seeing the idea for the first time. They were actually blown away with it, and one of them asked at the end if they could keep it.
And as always there's a downside - and for us there was a realisation that finding the right "combination" was our challenge. The range of designs & functional elements is massive, and so far we haven't landed on an absolute.
My business buddy's first words in entering the car was to say "let's focus on more research" and answer once and for all which design & which functional elements were right for his idea.
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